Professional Experiences
AdLab, Boston, MA
Vice President of Strategy Department
- AdLab is a student-run advertising agency at Boston University that serves real-world clients while developing students’ professional skills and expertise that are essential in the advertising industry
- As co-head of the department, I supervise a team of 30 strategy students and provide guidance/feedback on their outputs, while also mentoring 3 directors
- Fall 2024 semester clients include Capital One, National Geographic, Boston University School of Hospitality Management Administration
VML & Ogilvy Japan (VOJ), Tokyo, Japan
Summer Intern
- VML & Ogilvy Japan is a combined office of WPP companies VML and Ogilvy, headquartered in the UK
- As a summer internship, I worked on a global beverage company to create and deliver a mockup campaign targeting GenZ in Japan’s market
- Scope of Work: creative brief, primary/secondary research, strategy, creative executions, and presentation
Aperture Comms, London, England
Social Media Marketing Intern
- Aperture Comms is a London-based social media marketing agency with 20-25 clients across hospitality, leisure, retsil sectors
- Assisted a London-based digital marketing startup agency in serving clients across the hospitality, retail, leisure, and beauty sectors
- Contributed to market and target research, competitor analysis, shot-list planning, social media planning and strategy, content creation, graphic design, blog writing, photo/videographer outreach, website development, etc.